Is the 'Fake Tradie' wearing a $7,000 TAG Heuer watch? Internet users say the fancy-looking timepiece worn by man in Liberal election ad proves he is no 'everyman'

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If the man at the centre of the 'fake tradie' political ad really is a tradesman, his business must be doing very well.

Internet users who doubted the man really is a struggling tradesman as portrayed in the ad on Monday rushed to point out the watch he is wearing appears to be a luxury TAG Heuer timepiece valued at $7,250.

The Coalition campaign released a 30-second advertisement on Sunday night featuring a tradesman fuming about Labor leader Bill Shorten, who he said 'wants to go to war' with the economy and 'even someone like me who just wants to get an investment property'.

'I reckon we should just stick it through, and stick with the current mob for a while,' the tradesman says in the video.

Social media has accused the man of being a 'fake tradie' – though the Liberal party has denied that claim – and is now suggesting he's wearing a TAG Heuer watch which retails for $7,250.

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A Liberal party advertisement has been accused of featuring a 'fake tradie' wearing a $7,250 TAH Heuer watch 

An image (pictured) posted by Facebook page ALP Spicy Meme Stash and shared over Twitter accused the man in a high-vis vest of wearing the $7,250 TAG Heuer watch, as well as a $139 Prouds bracelet

Some said it could also be a Tiffany & Co or Rolex watch.

The advertisement is not high-definition enough to decipher its brand.

An image posted by Facebook page ALP Spicy Meme Stash and shared over Twitter accused the man in a high-vis vest of wearing the expensive watch, as well as a $139 Prouds bracelet.

'Perhaps he negatively geared the watch?' one joked on Twitter.

'His watch is pretty much half of my yearly earnings!' another said.

Others said it was against regulation to wear jewellery on site as it could become stuck in machinery and pose a danger to workers.

Unskilled labourers can earn upwards of $150,000, Huffington Post pointed out.

Social media had earlier wrongly accused voiceover artist Andrew MacRae of being the 'fake tradie'.

The TAG Heuer watch people are claiming the 'fake tradie' is wearing is valued at $7,250

The clip was 'spoken by A. MacRae', leading many social media users to post the profile of the Sydney man.

But Mr MacRae told Daily Mail Australia he had nothing to do with the ad - and he's had a 'very sleepless night' over the confusion.

'It's a case of mistaken identity,' Mr MacRae said.

'It kind of went a little bit ballistic. It went a bit crazy. My website was posted and my LinkedIn account. 

Mr MacRae said he was watching the sitcom Modern Family when the advertisement came on, shocking him when his initial and surname popped up on screen.

The advertisement has a voice credit to 'A. MacRae', who many claimed was Sydney voiceover artist Andrew Macrae

'Did I do something when I was in a coma?'

Mr MacRae said he thought the agency responsible could have mistakenly used a previous advertisement he had cut unrelated to politics as a template.

He pointed out there were two voices in the advertisement – the actor and the voiceover at the end, and yet there was only one voice credit.

'The voiceover bit at the end is a different voice to the actor. So there's two people in the ad and neither of them are me.

'It's not me in the ad, I had nothing to do with the ad.'

Mr MacRae said he has never done any work for either of the major parties but has voiced public service announcements about wearing life jackets for the New South Wales government.

'A long time ago I did a government commercial for life jacket awareness. At the end of that it was 'authorised by the NSW Government, Sydney, and spoken by A. MacRae'.

'Perhaps he negatively geared the watch?' one joked on social media

'How many real tradies have $7000 Tiffany watches?' one viewer wrote on Twitter

'My grandad, father-in-law, and brother-in-law, are real tradies. They'd never wear a watch on a building site coz OH&S,' another said

Voiceover actor Andrew MacRae (pictured) has denied he was involved in the advertisement

'Whatever advertising agency was used for last night's commercial they may have just used a standard template and forgot to change the name.'

A spokesperson for the Liberal party told Daily Mail Australia on Monday the man in the advertisement is a tradesman.

'The claims are wrong. The name of the person who appears in the ad is A. MacRae and he is a tradie,' the spokesperson said.

Around midday on Monday, Andrew MacRae wrote on Twitter to reiterate he was not in the advertisement.

'Dear all, It's not me. I'm not in the ad. I didn't voice the ad. I had nothing to do with the ad.'

John Setka, the Victorian State Secretary of CFMEU Construction & General Division, wrote on Twitter on Monday the man was not a member of the union.

'The CFMEU would like to categorically state that #FakeTradie is NOT a member of our union,' Mr Setka wrote.

The clip was widely mocked on Twitter on Sunday night for apparently being contrived, with satiral Twitter accounts made.

People had accused Sydney voiceover artist Mr MacRae of being the 'fake tradie'

Mr MacRae wrote on Twitter on Monday: 'Dear all, It's not me. I'm not in the ad. I didn't voice the ad. I had nothing to do with the ad'

The advertisement was widely mocked on Twitter. 'He just wants a fair go dinki di VB shannon noll BBQ crack at negatively gearing his 5th home,' a union wrote

A spokesperson for the Coalition on Monday told Daily Mail Australia the man in the advertisement is a tradesman (stock image of Mr Turnbull pictured)