Irish Prepare Welcome Mat for Bankers in Wake of Brexit Vote
- Ireland contacts 1,200 companies within hours of Brexit result
- Ireland may be top choice for fund management companies
Dublin.
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Ireland will step up efforts to woo overseas finance and technology companies, in the wake of the U.K.’s decision to exit the European Union.
IDA Ireland, the state agency charged with winning investment, will unleash an advertising drive in Europe and the U.S. in coming weeks, Martin Shanahan, the organization’s chief executive officer, told reporters in Dublin on Wednesday. The campaign won’t explicitly refer to Brexit, but will underline Ireland’s advantages, Shanahan said, adding the country can handle increased investment.