KIND Financial Brings Startup Energy To Budding Marijuana Businesses

Katelyn Baker

Well-Known Member
When KIND Financial began in 2014, it was supposed to be the Wells Fargo for weed growers and dispensaries.

"I was initially going to be KIND Banking," says CEO David Dinenberg, "I was going to be the marijuana bank."

He says the idea struck when he was watching a 60 Minutes segment on marijuana businesses, which mentioned that the industry had no banking, credit cards or financial services. "If you had sneezed or coughed during the 15 seconds that this information was presented, you'd have missed it," the impeccably dressed Dinenberg says, while sitting in an airy conference room of his Hollywood office. Shortly afterward, he began learning about the cannabis industry. "The research evolved into a business plan," he says, "I gravitate toward a problem and not the story."

As the medical marijuana industry expanded, new businesses needed financial services to grow their companies. Dispensaries also had to operate on a strictly cash basis. While public perception towards marijuana businesses has changed recently, individual state legislatures continue to grapple with legal issues. Few financial institutions are willing to collaborate with growers and dispensaries, which often exist in a legal gray area. Cannabis is currently categorized by the federal government as a Schedule 1 substance - like heroin and LSD - and is as strictly regulated.

Today, KIND Financial has evolved. KIND provides financial technology to cannabis businesses so that they can operate safely, securely and in compliance with state marijuana laws. It also assists growers to understand the complex way the cannabis industry works within Byzantine federal banking rules and marijuana policies.

Microsoft even announced recently that it would be working in tandem with KIND to market their software, in an unprecedented move by a tech giant to participate in the marijuana industry.

The backbone of KIND is Agrisoft, the company's "seed to sale" software that is geared toward growers, dispensaries and production facilities. The software also helps businesses report inventory and sales tax information to state and local regulatory agencies. Dealing only with licensed businesses and not "touching" the product itself, it gives cannabis businesses and governmental agencies the ability to track the product and stay compliant with government codes. "We literally track the plant from the day it's planted to the moment it's bought by a consumer in any number of forms," Dinenberg explains. "If there's a problem with the grow conditions, and the product needs to be recalled, we can do that."

Agrisoft works in tandem with the KIND Kiosk, an ATM-like service for cash management, where marijuana businesses can have access to their money, since they can't participate in traditional banking systems yet. Two of the machines are currently in use in both Oregon and Washington, and Dinenberg says 19 more have been ordered.

Before the 44-year-old Philadelphia transplant moved to Los Angeles three years ago with his wife and two young children, he knew little about the emergence of the medical marijuana industry. A successful real estate developer and COO of Grasso Holdings, his business and personal finances took a hit during the 2008 financial downturn. "I was committed to my company and stayed until the end, but my house was in foreclosure, and I basically had lost everything," Dinenberg says. After that fateful encounter with 60 Minutes, he focused on becoming an entrepreneur.

"This is my re-birth," he says, "I'm not a cutting edge guy, but this industry has no road map, and that's exciting. It's amazing to be a part of it, and I know it's right."

Dinenberg says he started reading everything he could find on cannabis — the history, politics and details of both medical and recreational marijuana. In January of 2013, the family moved to Los Angeles, and Dinenberg worked out of his home, seeking advice from lawyers and immersing himself fully into the industry. In January of 2015, he moved KIND into offices in an historic building in the middle of Hollywood. From KIND's beginnings, with a core of six people, all family and friends, the company has grown to employ 21 people in three offices in Los Angeles, Kansas City, Missouri, and Philadelphia.

Dinenberg now travels all over the country to let industry leaders know that there are safe ways to implement state marijuana programs through compliance.

While Dinenberg says he received initial advice from a core group of family and friends, it was his wife who gave him the strongest encouragement. "My true partner in life is my wife," he says, "and when I'd lost everything, it was she who believed in me and who said, 'Do it.'"

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News Moderator: Katelyn Baker 420 MAGAZINE ®
Full Article: KIND Financial Brings Startup Energy To Budding Marijuana Businesses
Author: Elizabeth Aquino
Contact: LA Weekly
Photo Credit: Dan Smarg
Website: LA Weekly
 
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