Imagine that your boss asks you to run as fast as possible in one direction, and then after a few minutes, blows the whistle and asks you to run the opposite way. Imagine that this happens over and over again. After a while, you’d not only get tired, you would be frustrated by the meaningless instructions and the lack of progress. And you’d be less willing to run again next week since you would no longer trust that your boss had a real plan.